Sponsor Desk · $29/mo · Athena #1

Keep your deal economics. Skip the marketplace rake.

A $29/mo sponsorship desk: live rate card, Polar checkout recipes for your slots, and a monthly refresh checklist — keep your deal economics, skip another marketplace rake.

$29/mo
Flat desk sub · cancel anytime

Polar is merchant of record for the Sponsor Desk subscription only. When a brand buys a sponsorship slot from you, they pay through your checkout. Trutara does not take a percentage of your sponsorship deals.

What you get

An ops desk — not another pretty PDF.

01

Live rate card

Carrd / Notion-style single page: audience, placements, rates, specs, past logos (placeholders), and a booking CTA. Publish a URL brands can open — not a zip of static PDFs.

02

Polar SKU recipes

Copy-paste blueprints for your Polar products: dedicated send, mid-roll, LinkedIn, YouTube, bundles. Their money hits your rails. Not a Trutara rake.

03

Cal.com pattern

“Sponsor intro” 15–20 min event type, buffer, and questions (budget, dates, creative ready). Embed the link on the rate card.

04

Monthly refresh checklist

Update rates, open slots, 30-day metrics, retire stale logos, bump Polar prices, archive expired packages. The desk stays live.

Who it is for

Creators who already sell sponsorships.

Newsletter, podcast, LinkedIn, and YouTube operators who source their own brands — outbound or inbound — and want a flat ops desk: rate card + prepaid slot recipes + calendar. Keep deal economics. Skip another permanent % on your own sponsorships.

Who it is not for

  • Not a marketplace. No brand discovery DB, no Partner Network matchmaking, no % take on your deals.
  • Not free media-kit UI. If you only need a pretty kit, Beacons Free or MediaKit2010 Free may be enough.
  • Not Sponsy. Full ad-ops CRM at $79–109/mo is a different job. We’re a thin solo desk.
  • Not freelancer proposal kits. No deposits-before-client-work, no testimonials widgets, no Metis Close bleed.

How it works

Publish inventory. Wire your Polar. Book intros.

  1. Fill the live rate card.

    Audience block, placements, rates, creative specs, booking CTA. Host it as a single HTML page (or paste into Notion / Carrd). Brands get a URL — not a PDF attachment.

  2. Create your Polar sponsorship products from the recipes.

    Dedicated send · mid-roll · LinkedIn · YouTube · 3-pack / 6-pack. These are your Polar checkouts. Brands pay you. Trutara never touches that money.

  3. Add a Sponsor intro on Cal.com and run the monthly checklist.

    15–20 minutes, buffer, budget / dates / creative questions. Each month: refresh rates, open slots, metrics window, retire stale logos. The desk is inventory maintenance — not a one-time zip.

Merchant of record

Desk sub ≠ sponsor payments.

Polar is merchant of record for the Sponsor Desk subscription only. When a brand buys a sponsorship slot from you, they pay through your checkout (Polar product recipes we provide, or your existing Stripe / invoice). Trutara does not take a percentage of your sponsorship deals.

Why flat $29

Public rake comps are the wedge.

Passionfroot charges partners on organic deals and takes network fees; Paved Marketplace can take ~30%; SponsorCal takes 5% per booking. Sponsor Desk is a flat Polar sub so creators who already source brands keep economics on their own rails.

FAQ

Plain answers.

Passionfroot / Beacons media kit is free — why pay $29?
Correct — and strong defaults. Sponsor Desk is for creators who already source their own brands and want a flat ops desk (live rate card + prepaid SKU recipes + calendar) without paying network/organic platform % when they don’t need the network. If you want free + marketplace matchmaking, stay on Passionfroot. If you only need a pretty kit, Beacons Free or MediaKit2010 Free may be enough.
SponsorCal already does booking + pay for 5%.
True for newsletter self-serve booking. Sponsor Desk is channel-agnostic packaging (newsletter + podcast + LinkedIn + YouTube SKUs) under a flat Polar sub, with Trutara MoR only on the desk. If your only channel is newsletter and you want calendar checkout tomorrow, SponsorCal is a fair direct alternative.
Is Sponsy already this?
Sponsy is a real ad-ops platform at $79–$109/mo. We’re a thin solo desk for creators not ready for multi-pub CRM / ESP automation. When you outgrow Notion + Polar recipes, graduate to Sponsy — we’re not competing for media-company seats.
Does Trutara take a cut of my sponsorships?
No. Polar MoR is the $29/mo desk subscription only. Brand money stays on your checkout.
Is this a PDF zip?
No. v1 ships a live rate-card HTML page, Polar SKU recipes, Cal.com pattern, monthly checklist, and fulfillment email. PDF-only would be a kill shape.
How do I buy?
Sponsor Desk is $29/month via Polar. CTA uses the live Polar checkout link. Cancel anytime in the Polar customer portal.

v1 · $29/mo via Polar

Get the desk. Keep your sponsorship rails.

Sold by Trutara. Polar Software, Inc. is the merchant of record for the $29/month desk subscription only. Brands pay you on the Polar (or Stripe / invoice) products you create from the recipes — not through Trutara.

Sponsor Desk $29/mo · Polar MoR for desk only · cancel anytime