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Usage rate card
Editable HTML: organic, paid 30/60/90, buyout, whitelist. You fill the numbers. Print or share a URL — not a static media-kit dump.
Creator-side · $29/mo · usage renewals
Get paid when brands keep running your work.
A $29/mo creator-side renewal desk: usage rate card, license tracker, Polar renewal recipes, and chase emails. Brands pay you on your rails.
You pay $29/mo for the desk. Brands pay you on your own checkout. Not legal advice — ops for rates, end dates, and chase emails.
What you get
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Editable HTML: organic, paid 30/60/90, buyout, whitelist. You fill the numbers. Print or share a URL — not a static media-kit dump.
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Brand, asset, start, end, renewal price, status. Browser tracker included; same columns work in Notion or Airtable.
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Blueprints for your Polar products: 30/60/90-day renewals and whitelist add-ons. Brand money hits your rails.
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Day-0, −14, and expired reopen copy, plus a monthly renewal checklist. Clause snippets are templates — not legal advice.
First hour · then every month
Free blogs teach usage tiers. This desk keeps end dates and your renewal checkout links in one place. Built for renewals that come due every month — cancel anytime.
Put your real numbers on organic, paid windows, buyout, and whitelist. Blank is fine until you have comps.
Brand, asset, start, end, renewal price. Sort by what expires next — not by who emailed last.
Paste your checkout on the chase email when a date is near. Brands pay you. Trutara never touches renewal money.
Who it is for
People selling video to DTC brands who already (or soon will) price paid usage, whitelisting, and renewals — and currently chase end dates in sheets or DMs.
Who it is not for
How it works
Organic base, paid windows, buyout, whitelist. Keep numbers honest; blank is fine until you have comps.
Brand, asset, start, end, renewal price. Sort by end date every month.
Use the recipes for 30/60/90 renewals. Send −14 and expired emails with your checkout link. Trutara never touches brand renewal money.
Merchant of record
Polar is merchant of record for the UGC Rights desk subscription only. When a brand buys a usage renewal, they pay through your checkout. Trutara does not take a percentage of renewals.
Why flat $29
One-shot contract PDFs do not chase calendars. Brand-side rights suites serve a different buyer. This desk is creator-side renewal ops under a flat Polar sub — tracker, recipes, chase copy.
Objections
v1 · $29/mo via Polar
For creator-side UGC freelancers managing usage renewals — not brand suites, not proposal kits. Polar Software, Inc. is merchant of record for the $29/month desk subscription only. Brands pay you on the products you create from the recipes. Not legal advice — ops for rates, end dates, and chase emails. Built for renewals that come due every month — cancel anytime.